Mercedes A class

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Travel project between Mercedes-Benz & Nova TV generated lot's of content positioned on the most relevant travel site in Croatia (punkufer.hr) and with banners/promotion on one of the most visited news publishers dnevnik.hr. The planned campaign reach was 200.000 openings, including articles and videos, which means about 30.000 views per video/article. The numbers were considerably exceeded with a total of 1.020.375 opening for all.